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Christmas Bus

Merchandising

In order to create a bus able to impress people, Mega Experience Marketing developed an amusing layout to spread joy to the population throughout the places it passed.
At night, the bus impressed due to its reflective stickers. As for those who took a ride inside the public transportation, they were received with Christmas songs, customized hard candies and drivers dressed as Santa Claus – they were also touched by the Christmas spirit with the inside decoration of the vehicle.
Those actions were performed in two buses that circulated around the cities of Joinville and Rio Negrinho in the state of Santa Catarina, Brazil.

Posted by: Mega Experiência